Google’s Nest Locator Tag: An AirTag Competitor in the Making
New information suggests that Google may be working on an object tracker, potentially called the Nest Locator Tag, positioning it as a potential rival to Apple’s AirTag.
From Grogu to Nest Locator Tag
Originally codenamed ‘Grogu’, the Google tracker’s official name and icon were spotted in Google’s Material Icons catalog by @neil_rahmouni. The icon, which closely resembles that of Apple’s AirTag keyring, has led to speculation that Google’s Nest Locator Tag might have a similar design.
A Peek into the Possible Features
Based on previous leaks, Google’s object tracker could include features like ultra-wideband (UWB), Bluetooth Low Energy (BLE), a built-in speaker for chimes, fast pair, and a distributed tracking network called the “Finder Network.” This network, much like Apple’s, could allow all Android devices to help locate the trackers passively.
Ensuring Better Security
Given the security concerns and stalking incidents associated with the Apple AirTag, Google’s delayed entry into the object tracker market might be a blessing. It allows the tech giant to learn from these issues and implement better safeguards in its own product.
Google and Apple are reportedly working together on an industry-wide standard to combat misuse of such tracking devices. This approach will likely help prevent the Nest Locator Tag from becoming a tool for unwanted tracking and stalking.
A Wait for the Official Reveal
While the discovery of the Nest Locator Tag icon is intriguing, the actual product and its features remain speculative until Google officially unveils it. There’s a chance that the Nest Locator Tag might make its debut at the upcoming Google I/O conference, fulfilling the long-awaited need for an AirTag-like device in the Android ecosystem.
