Apple Likely to Announce AR/VR Headset and xrOS at WWDC 2023
Apple is expected to unveil its long-rumored AR/VR headset and the accompanying xrOS operating system during the WWDC 2023 keynote on June 5, according to Bloomberg’s Mark Gurman. Despite recent reports of production delays and uncertainty surrounding the economy, Gurman remains confident in the headset’s launch at the event.
WWDC 2023 to Showcase Apple’s New Reality Pro Headset and xrOS
Gurman’s recent newsletter suggests that WWDC 2023 will not only reveal the Apple Reality Pro headset but also its onboard xrOS operating system, accessories, and a software development kit for developers to create new types of apps. The event could mark the beginning of a “post-iPhone era” for Apple, as the company delves into the world of mixed reality technology.
Mixed Opinions on the Launch Timing of Apple’s AR/VR Headset
While Gurman is optimistic about the June 5 unveiling, analyst Ming-Chi Kuo has expressed concerns due to production delays and a challenging economy. Some Apple employees and designers have also reportedly argued that the headset may not be ready for the market, citing concerns about the device’s weight and potential need for an external battery pack.
High Price Point and Market Challenges for Apple’s AR/VR Headset
Apple’s headset is rumored to have a $3,000 launch price, which could make it a tough sell in the current economic climate. The mixed reality market has seen its share of challenges, with Meta struggling to make the Metaverse worthwhile and the underwhelming sales of PSVR 2. Despite these challenges, Apple is forging ahead with its AR/VR headset plans, hoping to make a significant impact on the industry.
Stay tuned for the latest updates on Apple’s AR/VR headset and WWDC 2023 by following our coverage on these topics.
